Customer Quote by Jill Konrath
“Sales is an experiment - there's no right or wrong, just varying degrees of effectiveness. Our job is to constantly seek ways we can increase our effectiveness.”
About This Quote
Source Book: Sales EQ, Jill Konrath, 2017
Sales should be treated as a series of tests, not a fixed right or wrong, encouraging continuous improvement.
In simple terms: Treat sales as experiments to improve effectiveness.
Experiment, measure, iterate.
Themes
Mood
Type
When to use this quote
- product launches
- marketing campaigns
- customer outreach
- team training
Key Concepts
Questions to Reflect On
- How can you design better sales experiments?
- What metrics best reflect effectiveness?
Results may be limited by market constraints or data quality.