Buying Quote by James Cash Penney
“We can serve our customers well only if our buying jobs are right. You cannot sell if you haven't ordered wanted goods into your store.”
About This Quote
Source Speech: Business principles, early 20th century retail
Effective sales depend on having the right inventory; you cannot sell what you haven't stocked.
In simple terms: Sell only what you have ordered and stocked.
Ensure inventory matches demand before selling.
Themes
Mood
Type
When to use this quote
- store planning
- stock audits
- customer ordering
- marketing promotions
Key Concepts
Questions to Reflect On
- Do you regularly review inventory relevance?
- How do you handle unexpected demand spikes?
Overemphasis on inventory can ignore market trends and demand shifts.