Great Companies Quote by James C. Collins
““The good-to-great companies did not focus principally on what to do to become great; they focused equally on what not to do and what to stop doing.””
About This Quote
Source Book: Good to Great, 2001
Great companies succeed by stopping harmful practices as much as by adopting good ones.
In simple terms: Stop bad habits, adopt good ones.
Key Takeaway
Eliminate detrimental actions.
Themes
leadership
strategy
focus
Mood
analytical
critical
Type
business
strategic
When to use this quote
- business restructuring
- process improvement
- strategic planning
Key Concepts
organizational behavior
change management
Questions to Reflect On
- What should you stop doing?
- How to identify low‑impact activities?
A Different Perspective
Over‑emphasis on new initiatives can distract.
