Antidote Quote by Eric Ries
““It is the principal antidote to the lethal problem of achieving failure: successfully executing a plan that leads nowhere.””
About This Quote
Source Book: The Startup Way, Eric Ries, 2017
Executing a plan without a clear goal wastes effort and can cause failure; success requires purposeful direction.
In simple terms: Plans need purpose to avoid wasted effort.
Key Takeaway
Ensure plans have clear, measurable outcomes.
Themes
strategy
purpose
execution
Mood
focused
analytical
motivational
Type
advice
business
philosophical
When to use this quote
- project planning
- business development
- personal goal setting
- team alignment
Key Concepts
goal-setting
risk management
Questions to Reflect On
- What is the ultimate goal of your current plan?
- How can you measure progress toward that goal?
A Different Perspective
A plan without direction can still consume resources and demotivate.
