Business Quote by David E. Wile
““Business people love to hate their current software and love to love the next software they haven't yet bought. Salespeople count on this. But tomorrow's tools will become the current tools.””
About This Quote
Source Speech: Tech Conference, 2019
The quote observes that users constantly dislike current software while idealizing future tools, a pattern salespeople exploit; future tools will become the new status quo.
In simple terms: People hate what they have, love what they don’t yet own.
Key Takeaway
Anticipate and address user dissatisfaction proactively.
Themes
technology
marketing
userexperience
Mood
analytical
critical
Type
strategic
observational
When to use this quote
- product development
- sales strategy
- customer support
- change management
- forecasting
Key Concepts
adoption cycles
psychology
innovation
Questions to Reflect On
- What can you improve in current software to reduce hate?
- How can you manage expectations for upcoming tools?
A Different Perspective
Overemphasis on novelty can ignore improving existing solutions.
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![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)