““Today farmers shift responsibility for their exploitation of animals to the general public, by speaking of 'consumer demand' for meat as if this technical term referred to an inexorable mass insistence rather than the conditional fact that under present circumstances people will buy a certain amount of meat at a given price. The individual meat-eater, conversely, may defer personal responsibility for animal slaughter by reasoning that a national market is insensitive to one individual's choices, so my becoming vegetarian will not in fact affect production levels--that is, the number of animals killed. While the farmer is 'only giving the people what they want,' the meat-eater figures 'they'll be slaughtered anyway,' so no one is responsible.””
