Business model Quote by Alexander Osterwalder
““CS Business models with a multi-sided platform pattern have a distinct structure. They have two or more customer segments, each of which has its own Value Proposition and associated Revenue Stream. Moreover, one Customer Segment cannot exist without the others.””
About This Quote
Source Book: Platform Business Models, 2016
Multi‑sided platforms need interdependent customer groups, each with distinct value and revenue.
In simple terms: Platforms rely on linked customer groups.
Key Takeaway
Design interlinked value propositions.
Themes
business strategy
platform economics
value creation
Mood
strategic
analytical
Type
business
educational
When to use this quote
- startup planning
- market entry
- product design
Key Concepts
network effects
customer segmentation
revenue models
Questions to Reflect On
- How will you ensure each segment thrives?
- What risks arise if one segment fails?
A Different Perspective
Complex coordination can stall growth.
