Apple Quote by Adam Lashinsky

What is Apple, after all? Apple is about people who think 'outside the box,' people who want to use computers to help them change…

— Steve Jobs

Apple is going on the path to control computer use.

— Peter Sunde

As a company itself, Apple is very easy to understand. They're really not a complex company.

— John Gruber

Apple is very, very good at almost everything it does, and that includes corporate communications.

— Daniel Lyons

The Macintosh having shipped, his next agenda was to turn the rest of Apple into the Mac group. He had perceived the rest of…

— Andy Hertzfeld

It’s the privilege of a lifetime for me to work with the most innovative people on Earth. Only Apple can deliver this kind of…

— Tim Cook

Apple is a company that understands music.

— Jimmy Iovine

The Steve Jobs who founded Apple as an anarchic company promoting the message of freedom, whose first projects with Stephen Wozniak were pirate boxes…

— Mike Daisey

Apple makes computers and they have to be great at providing the product they promised every individual who wants to purchase from them. This…

— Lewis Schiff

That's the great thing about Apple: it's very focused on the things that we know how to do very well and not try to…

— Eddy Cue

The reason companies work is because you're able to get a lot of people doing the work; it's not because of this visionary. Steve…

— D.A. Wallach

I mean, some people say, 'Oh, God, if [Jobs] got run over by a bus, Apple would be in trouble.' And, you know, I…

— Steve Jobs