Our approach is not to look at the successes of other people and try to repeat those successes. We don't look at… — Satoru Iwata Copy Share Image
People will buy hardware just to buy a single game if the game is really compelling. — Satoru Iwata Copy Share Image
Games already pretty much have reached the point of photo-realism. Working on more intense graphics is not the only path we can… — Satoru Iwata Copy Share Image
Some people will say Nintendo's games are for children. But our goal is to boost the population of gamers by making games… — Satoru Iwata Copy Share Image
We are producing something people can live without. But we need to keep thinking what would make our products a priority purchase… — Satoru Iwata Copy Share Image
If we reduce the number of employees for better short-term financial results, employee morale will decrease. I sincerely doubt employees who fear… — Satoru Iwata Copy Share Image
What Nintendo will do is simply try to do our best, believing that our strategy is right. — Satoru Iwata Copy Share Image
We believe a truly new kind of game entertainment will not be realized unless there is a new way to connect a… — Satoru Iwata Copy Share Image
I believe that if we don't make moves to get people who don't play games to understand them, then the position of… — Satoru Iwata Copy Share Image
We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize… — Satoru Iwata Copy Share Image
For young players, classic games are brand new. For others, they are a way to feel young again. — Satoru Iwata Copy Share Image
In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the… — Satoru Iwata Copy Share Image
If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to… — Satoru Iwata Copy Share Image
Our approach is not to look at the successes of other people and try to repeat those successes. We don't look at the success… — Satoru Iwata Copy Share Image
Small developers can compete on creativity not on scale or staff size.... Nintendo is willing to help bring these ideas to life, — Satoru Iwata Copy Share Image
In order to realize the goal of creating a new starting line that anyone can instinctively understand we have come up with a design… — Satoru Iwata Copy Share Image
If you want our world-known names, you can't have them unless you own the Nintendo machine. — Satoru Iwata Copy Share Image
The profitable part of the online business is very likely several years away. Entering the business because it's the hot topic of the day… — Satoru Iwata Copy Share Image
The thing that concerns me most is that, in the digital age, if we fail to make efforts to maintain the value of our… — Satoru Iwata Copy Share Image
On my business card, I am a corporate president. In my mind, I am a computer programmer. But in my heart, I am a… — Satoru Iwata Copy Share Image
