Today, if you don't understand the controller, you're not able to enjoy video games. ... We expect the Revolution controller to become… — Satoru Iwata Copy Share Image
Selling five million units in less than 14 months means DS is the fastest among any game machines ever launched in Japan… — Satoru Iwata Copy Share Image
Nintendo has paid a great deal of attention to the dynamic of people playing video games together in the same room. — Satoru Iwata Copy Share Image
One thing that we have found over the years is that video games themselves are a thing that have a tendency to… — Satoru Iwata Copy Share Image
I believe that if we don't make moves to get people who don't play games to understand them, then the position of… — Satoru Iwata Copy Share Image
The heart of the matter is that everybody starts video games as a beginner. Then, after going through a lot of experiences… — Satoru Iwata Copy Share Image
We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize… — Satoru Iwata Copy Share Image
For young players, classic games are brand new. For others, they are a way to feel young again. — Satoru Iwata Copy Share Image
In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the… — Satoru Iwata Copy Share Image
If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to… — Satoru Iwata Copy Share Image
Our approach is not to look at the successes of other people and try to repeat those successes. We don't look at the success… — Satoru Iwata Copy Share Image
Small developers can compete on creativity not on scale or staff size.... Nintendo is willing to help bring these ideas to life, — Satoru Iwata Copy Share Image
In order to realize the goal of creating a new starting line that anyone can instinctively understand we have come up with a design… — Satoru Iwata Copy Share Image
If you want our world-known names, you can't have them unless you own the Nintendo machine. — Satoru Iwata Copy Share Image
The profitable part of the online business is very likely several years away. Entering the business because it's the hot topic of the day… — Satoru Iwata Copy Share Image
The thing that concerns me most is that, in the digital age, if we fail to make efforts to maintain the value of our… — Satoru Iwata Copy Share Image
On my business card, I am a corporate president. In my mind, I am a computer programmer. But in my heart, I am a… — Satoru Iwata Copy Share Image
