The goal of social media is to turn customers into a volunteer marketing army — Jay Baer Copy Share Image
A lot of companies are still using social as the world’s shortest press release. — Jay Baer Copy Share Image
Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know. — Jay Baer Copy Share Image
The goals of content are consumption, then behavior. The goals of social are participation, then behavior. — Jay Baer Copy Share Image
In 2012, 40 of the top companies to work for were also among the top companies in social media. — Jay Baer Copy Share Image
The goal is not to be good at social media, the goal is to be good at business because of social media. — Jay Baer Copy Share Image
This is the bar your content has to clear on social: "Are you more interesting to me than my wife?" — Jay Baer Copy Share Image
For many businesses, the fear behind their social media reluctance isn't just fear of failure but of blame and accountability - both… — Jay Baer Copy Share Image
Social media changes the relationship between companies and customers from master and servant, to peer to peer. — Jay Baer Copy Share Image
If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what… — Jay Baer Copy Share Image
Realize that the social media success equation isn't big moves on the chess board, it's little moves made every day that eventually… — Jay Baer Copy Share Image
For decades, the key question has been 'how valuable is the brand?' The key question moving forward is 'how valuable are your apps?' — Jay Baer Copy Share Image
The biggest benefit of doing an interview podcast is the relationships you build. — Jay Baer Copy Share Image
Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know. — Jay Baer Copy Share Image
In 2012, 40 of the top companies to work for were also among the top companies in social media. — Jay Baer Copy Share Image
