Columns Quote by Tom Peters
“Make an extensive table of project 'deliverables'. Label one column 'as requested'. Create another column labeled 'could be'. Make each 'could be' wild and woolly!”
About This Quote
Source Business Guide: Project Management, 2021
Encourages detailed planning with a creative twist, contrasting precise deliverables with imaginative possibilities.
In simple terms: List exact tasks and then imagine wild alternatives.
Balance precision with creative freedom.
Themes
Mood
Type
When to use this quote
- product development
- marketing campaigns
- software releases
- event planning
Key Concepts
Questions to Reflect On
- How can you filter imaginative ideas into feasible actions?
- What criteria decide which ‘could be’ concepts to pursue?
Wild ideas may be impractical or costly.