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Cheap Quote by Seth Godin

“Cheap is the last refuge of a product developer or marketer who is out of great ideas.” quote by Seth Godin
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“Cheap is the last refuge of a product developer or marketer who is out of great ideas.”

Seth Godin

About This Quote

Source Book: The Dip, Seth Godin, 2008

When ideas run dry, marketers resort to cheap tactics, indicating a lack of genuine creativity.

In simple terms: Cheap solutions signal a shortage of great ideas.

Key Takeaway

Prioritize originality over easy fixes.

Themes

creativity marketing innovation

Mood

cautious inspired

Type

marketing business

When to use this quote

  • product development
  • advertising campaigns
  • brand positioning

Key Concepts

resource scarcity strategic shortcuts

Questions to Reflect On

  • How can you foster fresh ideas under pressure?
  • What alternatives exist to cheap shortcuts?
A Different Perspective

Cheap fixes may damage brand credibility over time.

2.7 out of 5 (9 ratings)

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