People Quote by Satoru Iwata

“We've been thinking very carefully about how can we possibly communicate the real value and the attraction of Nintendo 3DS. The conclusion was that there is no other way than to let as many people as possible to actually see it.”

Satoru Iwata

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More by Satoru Iwata

We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize…

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For young players, classic games are brand new. For others, they are a way to feel young again.

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In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the…

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If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to…

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Our approach is not to look at the successes of other people and try to repeat those successes. We don't look at the success…

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Small developers can compete on creativity not on scale or staff size.... Nintendo is willing to help bring these ideas to life,

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In order to realize the goal of creating a new starting line that anyone can instinctively understand we have come up with a design…

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At Nintendo, we do not run from risk. We run to it.

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If you want our world-known names, you can't have them unless you own the Nintendo machine.

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The profitable part of the online business is very likely several years away. Entering the business because it's the hot topic of the day…

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The thing that concerns me most is that, in the digital age, if we fail to make efforts to maintain the value of our…

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On my business card, I am a corporate president. In my mind, I am a computer programmer. But in my heart, I am a…

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Explore all 129 Satoru Iwata quotes

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Crony capitalism is essentially a condition in which... public officials are giving favours to people in the private sector in payment of political favours.

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