Advertising Quote by Ryan Holmes
“Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.”
About This Quote
Source Blog post: Startup advice, 2015
Prioritize solid product fundamentals before scaling marketing; build organic support first, then amplify with PR.
In simple terms: Build a strong product before heavy promotion.
Focus on product quality, then grow organically.
Themes
Mood
Type
When to use this quote
- new software launch
- e‑commerce startup
- crowdfunding campaign
Key Concepts
Questions to Reflect On
- What metrics indicate product readiness?
- How to balance early marketing with product focus?
Overemphasis on marketing can waste resources.