Design Quote by Roger Black

Most people have no idea how much goes into designing a typeface. Twenty-six letters in the alphabet, usually with two versions of each, upper…

— Michael Bierut

Someday I'll design a typeface without a K in it, and then let's see the bastards misspell my name.

— Frederic Goudy

Each typeface is a piece of history, like a chip in a mosaic that depicts the development of human communication. Each typeface is also…

— Will Burtin

Certain kinds of typeface design and typographic design are designed to persuade: we can make this company look modern if we use a crisp…

— Michael Bierut

The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much.

— Wim Crouwel

Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a…

— Wim Crouwel

“Most people will likely encounter Ingeborg’s showy Display variants: the decorative fill and shadow of Block, and the buxom swashes of Fat Italic. These…

— Stephen Coles

“One of my colleagues is convinced that having a wide range of types to choose from is a complete waste of time. He swears…

— Anonymous

A great typeface is not a collection of beautiful letters, but a beautiful collection of letters.

— Walter Tracy

I don't think that type should be expressive at all. I can write the word 'dog' with any typeface and it doesn't have to…

— Massimo Vignelli

Berthold is still a good typeface, but even Berthold has some less than attractive features, and then I just cut them off because I…

— Wolfgang Weingart

“Bell Centennial’s bizarre “4” and “M” are a perfect lesson in type made specifically for its intended medium. In this case, the platform was…

— Stephen Coles