Business Quote by Reggie Fils-Aime
“Ours is a company that doesn't do annualized software, and so when we create a 'Zelda' game, when we create a 'Smash Bros.' game, or a 'Pokemon' experience comes on the platform, it needs to be exceptionally compelling because we plan on selling it for a very long time.”
About This Quote
Source Interview: Game Development Strategy, 2015
The company focuses on creating timeless, highly engaging experiences rather than short‑term, incremental updates.
In simple terms: Make games that stay valuable for years.
Prioritize lasting appeal over quick releases.
Themes
Mood
Type
When to use this quote
- game design
- marketing
- long‑term planning
Key Concepts
Questions to Reflect On
- How can you balance novelty with lasting value?
- What defines a game’s timelessness?
May limit rapid innovation due to high expectations.