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Advertising Quote by Patrick Collison

“It's very possible that advertising business models will simply never do as well on mobile devices as those oriented around transactions.” quote by Patrick Collison
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“It's very possible that advertising business models will simply never do as well on mobile devices as those oriented around transactions.”

Patrick Collison

About This Quote

Source Essay: Business Model Trends, 2020

Advertising-driven models may never match transaction-focused ones on mobile platforms.

In simple terms: Ads may underperform on mobile.

Key Takeaway

Consider transaction‑centric strategies.

Themes

business technology mobile

Mood

analytical pragmatic

Type

strategic inspirational

When to use this quote

  • app design
  • e‑commerce
  • ad placement

Key Concepts

revenue models user behavior platform economics

Questions to Reflect On

  • Will you shift to a transaction model?
  • How can ads be more mobile‑friendly?
A Different Perspective

User attention spans limit ad effectiveness.

2.9 out of 5 (5 ratings)

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