Customer Quote by Joe Gebbia
“To me, 'design thinking' is another way of saying empathize with the customer. It's consideration for the person you're designing for.”
About This Quote
Source Speech: Interview at Stanford d.school, 2014
Design thinking centers on understanding users deeply, putting their needs and feelings first in the creation process.
In simple terms: Focus on user empathy in design.
Prioritize empathy before solving problems.
Themes
Mood
Type
When to use this quote
- product development
- service design
- UX research
- marketing strategy
Key Concepts
Questions to Reflect On
- How can you balance empathy with feasibility?
- What methods reveal hidden user needs?
Empathy alone may not address technical constraints or business viability.