Adrenaline Quote by David Rock
““Bring your dopamine or adrenaline level down by activating other regions of the brain other than the prefrontal cortex.””
About This Quote
Source Book: Your Brain at Work by David Rock, 2014
Managing stress involves shifting focus away from the prefrontal cortex to other brain areas to lower dopamine or adrenaline.
In simple terms: Calm the mind by engaging different brain regions.
Use techniques to redirect attention and reduce stress.
Themes
Mood
Type
When to use this quote
- public speaking
- high‑pressure meetings
- exam preparation
- conflict resolution
Key Concepts
Questions to Reflect On
- How can you practice redirecting attention in real time?
- What activities help activate non‑prefrontal regions?
May not work for everyone; severe anxiety or medical conditions.