Chicken Quote by Dave Myers
“We've done some stand-alone cookbooks that have been very successful, like 'Great Curries,' 'Perfect Pies,' 'Meat Feasts,' so why not 'Chicken & Egg?'”
About This Quote
Source Interview: Cookbook Launch, 2019
He notes success with themed cookbooks and proposes a new “Chicken & Egg” concept.
In simple terms: He suggests a new cookbook after previous successes.
Innovate by building on proven themes.
Themes
Mood
Type
When to use this quote
- restaurant menus
- food blogs
- publishing proposals
Key Concepts
Questions to Reflect On
- What niche can a new cookbook fill?
- How to differentiate from existing titles?
Market may be saturated with similar titles.