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Readers Quotes by David Ogilvy
- It has been found that the less an advertisement looks like an advertisement and the more it looks like an editorial, the more readers stop,…
- Do not address your readers as though they were gathered together in a stadium. When people read your copy, they are alone. Pretend you are…
- The headline is the 'ticket on the meat.' Use it to flag down readers who are prospects for the kind of product you are advertising.
- There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent…
More Readers Quotes
- Reading and writing, like everything else, improve with practice. And, of course, if there are no young readers and writers, there will… — Margaret Atwood
- In relation to a writer, most readers believe in the Double Standard: they may be unfaithful to him as often as they… — Wystan Hugh Auden
- Perhaps there are none more lazy, or more truly ignorant, than your everlasting readers. — Marcus Aurelius
- I wanted to be a teacher, but I was a lousy student, one of the slowest readers. It was a tremendous struggle.… — Ann Bancroft
- The difference is slight, to the influence of an author, whether he is read by five hundred readers, or by five hundred… — Henry Adams
- For people who are readers, reading is important to them. — Jeff Bezos
- A conventional good read is usually a bad read, a relaxing bath in what we know already. A true good read is… — Augustine Birrell
- While editors and newspaper owners currently fret over shrinking readership and lost profits, they do the one thing that insures cutting their… — Elayne Boosler
- If you know how to read, you have a complete education about life, then you know how to vote within a democracy.… — Ray Bradbury
- Both my mum and dad were great readers, and we would go every Saturday morning to the library, and my sister and… — Geraldine Brooks
- I didn't want readers to have to make allowances for what they couldn't see, but to be able to say to themselves… — Terry Brooks
- So long as readers keep reading and my publishers keep publishing, I plan to keep on writing. I'd have to be an… — Lee Child