So we went to Atari and said, 'Hey, we've got this amazing thing, even built with some of your parts, and what… — Steve Jobs Copy Share Image
This is what customers pay us for - to sweat all these details so it's easy and pleasant for them to use… — Steve Jobs Copy Share Image
I've read something that Bill Gates said about six months ago. He said, ‘I worked really, really hard in my 20s.’ And… — Steve Jobs Copy Share Image
My kids accuse me and my wife of being fascists and overly concerned about tech, and they say that none of their… — Steve Jobs Copy Share Image
You can't just ask customers what they want and then try to give that to them. By the time you get it… — Steve Jobs Copy Share Image
When you're young, you look at television and think, there's a conspiracy. The networks have conspired to dumb us down. But when… — Steve Jobs Copy Share Image
For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day… — Steve Jobs Copy Share Image
Management is about persuading people to do things they do not want to do, while leadership is about inspiring people to do… — Steve Jobs Copy Share Image
I feel like somebody just punched me in the stomach and knocked all my wind out. I'm only 30 years old and… — Steve Jobs Copy Share Image
What we want to do is make a leapfrog product that is way smarter than any mobile device has ever been, and… — Steve Jobs Copy Share Image
We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing how hard it is… — Steve Jobs Copy Share Image
You know, you keep on innovating, you keep on making better stuff. And if you always want the latest and greatest, then… — Steve Jobs Copy Share Image
You go to your TV to turn your brain off. You go to the computer when you want to turn your brain… — Steve Jobs Copy Share Image
We made the buttons on the screen look so good you'll want to lick them. — Steve Jobs Copy Share Image
We did not enter the search business. Google entered the phone business. Make no mistake they want to kill the iPhone. We… — Steve Jobs Copy Share Image
Unless you've a lot of passion about this, you're not gonna survive. You're gonna give it up. So you've got to have… — Steve Jobs Copy Share Image
Companies must have a noble cause, and it's the leaders job to transform that noble cause into such an inspiring vision, that… — Steve Jobs Copy Share Image
You are all over the map, figure out the top 5 things you want to focus on and get rid of the rest. — Steve Jobs Copy Share Image
If you view computer designers as artists, they're really into more of an art form that can be mass-produced, like records, or… — Steve Jobs Copy Share Image
When I hire somebody really senior, competence is the ante. They have to be really smart. But the real issue for me… — Steve Jobs Copy Share Image
At Apple, people are putting in 18-hour days. We attract a different type of person—a person who doesn’t want to wait five… — Steve Jobs Copy Share Image
Who wants a stylus. You have to get em and put em away, and you lose em. Yuck. Nobody wants a stylus. — Steve Jobs Copy Share Image
The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and… — Steve Jobs Copy Share Image
I admire Mark Zuckerberg... for not selling out, for wanting to make a company. I admire that a lot. — Steve Jobs Copy Share Image
If you want to hire great people and have them stay, you have to be run by ideas, not hierarchy. The best ideas have… — Steve Jobs Copy Share Image
Everything around you that you call life was made up by people that were no smarter than you and you can change it, you… — Steve Jobs Copy Share Image
“Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.” — Steve Jobs Copy Share Image
I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I… — Steve Jobs Copy Share Image
When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop… — Steve Jobs Copy Share Image
I'm not dismissing the value of higher education; I'm simply saying it comes at the expense of experience. — Steve Jobs Copy Share Image
“To YoYo Ma: "You playing is the best argument I've ever heard for the existence of God, because I don't really believe a human… — Steve Jobs Copy Share Image
The most important thing is a person. A person who incites your curiosity and feeds your curiosity; and machines cannot do that in the… — Steve Jobs Copy Share Image