I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you. — Ashwin Sanghi Copy Share Image
I feel luck plays a vey crucial role in determining the success of the book. Marketing a book is also very important. You need to try all tricks in the trade. — Ashwin Sanghi Copy Share Image
It is no secret that I have read 'The Da Vinci Code' several times. I genuinely believe that 'The Da Vinci Code' and 'Angels… — Ashwin Sanghi Copy Share Image
“Treat me, O Alexander, as befits a king!’ replied Paurus as he stood in chains before his subjugator, defeated but not dispirited, wounded but… — Ashwin Sanghi Copy Share Image
“Originally built as the state ballroom for the British Viceroy, Ashoka Hall also had a wooden dance floor. It was ironic that prime ministers… — Ashwin Sanghi Copy Share Image
“the wily Machiavelli had always believed that any clod could have the facts—having an opinion was an art.” — Ashwin Sanghi Copy Share Image
“But acharya, even if we find someone else to finance it, is it wise to use religious differences?’ ‘My dharma tells me that I… — Ashwin Sanghi Copy Share Image
“To many he was known as Kautilya—the crooked one; to his childhood acquaintances he was Vishnugupta; but to most he was Chanakya—illustrious son of… — Ashwin Sanghi Copy Share Image
Writing is a intensely personal activity. I can pen down my best thoughts when I'm alone. But when one is elevated into the stature… — Ashwin Sanghi Copy Share Image
“Dhanananda’s out of the way.’ ‘But how will that happen? He’s firmly entrenched on the throne. He has Bharat’s largest armed force at his… — Ashwin Sanghi Copy Share Image
“Never interfere with an enemy while he’s in the process of destroying himself.’ Napoleon Bonaparte” — Ashwin Sanghi Copy Share Image
I was learning book-keeping at the age of 12, but it never stopped me from pursuing literature. Over the years, I grew to love… — Ashwin Sanghi Copy Share Image
A western audience might not appreciate 'Chanakya's Chant' because of its dependence on history and ancient statecraft. My book is a modern-day thriller that… — Ashwin Sanghi Copy Share Image
“First, they ignore you, second, they laugh at you, third, they fight you, and fourth—you win.” — Ashwin Sanghi Copy Share Image
