The paradox of Steve Jobs's career is that he had no interest in listening to consumers - he was famously dismissive of… — James Surowiecki Copy Share Image
“Focus groups for business projects are kind of the same. In this, you are going to collect data from a group of… — Pooja Agnihotri Copy Share Image
On the day he unveiled the Macintosh, a reporter from Popular Science asked Jobs what type of market research he had done.… — Walter Isaacson Copy Share Image
We think the Mac will sell zillions, but we didn't build the Mac for anybody else. We built it for ourselves. We… — Steve Jobs Copy Share Image
“in market research: as businesses are faced with a “river” of continuously generated data, the goal of research is not to expensively… — David L Rogers Copy Share Image
“If there is already a market research report out there with all the information you need, it is probably too late for… — Bill Aulet Copy Share Image
Running a company on market research is like driving while looking in the rear view mirror. — Anita Roddick Copy Share Image
Did Alexander Graham Bell do any market research before he invented the telephone? — Walter Isaacson Copy Share Image
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do… — Akio Morita Copy Share Image
“Samsung, “They did market research and came up with good news: nobody had heard of Samsung.” So the name stayed, even as… — Euny Hong Copy Share Image
I have spent too long being able to manipulate the answers I want from market research to rely upon its findings any… — Charles Saatchi Copy Share Image
But this is where you get all the market research and things get in danger of becoming formulaic, and where you depend… — Colin Firth Copy Share Image
Accustomed to the veneer of noise, to the shibboleths of promotion, public relations, and market research, society is suspicious of those who… — John Lahr Copy Share Image
At the end of the process we called a market research company to find out whom the film was for or what… — Alex Abreu Copy Share Image
We don't believe in market research for a new product unknown to the public. So we never do any. — Akio Morita Copy Share Image
It is the new and different that is always most vulnerable to market research. — Malcolm Gladwell Copy Share Image
I'm not scared of many sectors, so if you look at my investment portfolio, it is pretty wide. I've invested in anything… — Deborah Meaden Copy Share Image
The theme of corporate stories (and millions drink them in every day) seldom varies: to be happy you must consume, to be… — Tom Robbins Copy Share Image
“The market for vacuum cleaners alone is huge: Transparency Market Research estimated it at $11 billion in 2012 and projected an increase… — Anonymous Copy Share Image
“I think market research is extremely valuable when it is used properly. But you must not use it to tell you what… — Debbie Millman Copy Share Image