Intuitive Quote by Akio Morita

“Always try to connect your decision-making to some sort of data. If you don’t have data, start a market research project and gain data…

— Pooja Agnihotri

You've got to do the research. You've got to understand the market place, know your competitors.

— Peter Jones

“One of the ways I recommend doing market research is by analyzing what your target market are actually buying or looking for.”

— Allan Dib

“I think market research is extremely valuable when it is used properly. But you must not use it to tell you what to do.”

— Debbie Millman

I love market research because you really have an idea of what your consumers are looking for.

— Aerin Lauder

I don't really follow market research. In the end, I respond to my own instincts.

— Anna Wintour

When you don't have money for marketing, you explore alternate ways.

— Vivek Agnihotri

My advice to authors would be to try to do something original rather than to try to anticipate what the market is looking for.

— Jeff Kinney

You have to pinpoint the market, and if you don't pinpoint the market, you won't be successful.

— Donald Trump

Understand why you are different and how you help, recognise your target market, and give them something they might not even realise they are…

— Chris Murray

You have to build what the market needs.

— Jamie S. Miller

It is impossible to know what people will like. No market research, formulas will help, it's best to stop guessing.

— Rajkumar Hirani