Business Quote by William Bernbach Download Open image “Research can trap you into the past.” — William Bernbach ★ ★ ★ ★ ★ 2.8 out of 5 (9 ratings) Copy quoteShare Business Past Research Science Time Traps
Research can be a big clunker. It's difficult to know how you can make the historical light. — Michael Ondaatje Copy Share Image
Remember that no piece of honestly conducted research is ever wasted, even if it seems so at the time. Put it away in a… — Anthony James Leggett Copy Share Image
I often say that research is a way of finding out what you are going to do when you can't keep on doing what… — Charles Kettering Copy Share Image
Research is necessary. However, you need to make sure you don't fall into its trap. You need to have time left for writing. To… — Jaume Cabre Copy Share Image
The past is interesting to me because it's been dumbed down or flattened out, or academically nitpicked so you can't get any life out… — Toni Morrison Copy Share Image
I enjoy the act of research. I'm researching as a means to an end, but I literally just enjoy reading about how people lived… — Robert Eggers Copy Share Image
The trouble with research is that it tells you what people were thinking about yesterday, not tomorrow. It's like driving a car using a… — Bernard Loomis Copy Share Image
In the information age, you can study all you want and discover the past in order to rediscover the future. — Cedric Bixler-Zavala Copy Share Image
When you're working well, you don't do research. Whatever you need comes to you. — E. L. Doctorow Copy Share Image
Research is an organized method for keeping you reasonably dissatisfied with what you have. — Charles Kettering Copy Share Image
Nothing is so powerful as an insight into human nature... what compulsions drive a man, what instincts dominate his action. If you know these… — William Bernbach Copy Share Image
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something… — William Bernbach Copy Share Image
All of us who professionally use the mass media are the shapers of society. We can vulgarise that society. We can brutalise it. Or… — William Bernbach Copy Share Image
Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably… — William Bernbach Copy Share Image
Our job is to sell our clients' merchandise... not ourselves. Our job is to kill the cleverness that makes us shine instead of the… — William Bernbach Copy Share Image
The difference between the forgettable and the enduring is artistry. — William Bernbach Copy Share Image
Logic and over-analysis can immobilise and sterilize an idea. It's like love. The more you analyse it, the more it disappears. — William Bernbach Copy Share Image
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick,… — William Bernbach Copy Share Image
There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research… — William Bernbach Copy Share Image
Companies with cultures that celebrate diverse opinions and encourage the exchange of ideas have an advantage when solving difficult problems. A company that doesn't… — Doug McMillon Copy Share Image
“Take some books and read; that’s an immense help; and books are always good company if you have the right sort.” — Louisa May Alcott Copy Share Image
I'm a business first and foremost so whatever my business is, it's separate from my personal. It's like whatever I do business wise, it's… — Snoop Dogg Copy Share Image
Many early-stage entrepreneurs make one simple mistake: Describing this 'big picture' in vague concepts and words. — Sunil Nagaraj Copy Share Image
Nobody has a crystal ball, and part of evolving a business plan is to say, 'I might have said we're going left, but I… — Ryan Kavanaugh Copy Share Image
I think a business guy is different from an artist. They walk different paths. Artists create the best outputs when they're having fun. And… — G-Dragon Copy Share Image
“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once,… — Nora Ephron Copy Share Image
If you have a different mindset, you will have a different outcome: if you make different choices from your peers, your life will then… — Jack Ma Copy Share Image
“Some say the Earth is angry Because he wants no company; I say the Earth is angry Because he lives alone.” — N.K. Jemisin Copy Share Image
If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State. — Bertrand Russell Copy Share Image