Apples Quote by Walter Isaacson

“Jobs also used the meetings to enforce focus. At Robert Friedland's farm, his job had been to prune the apple trees so that they…

— Walter Isaacson

I do think Tim Cook is doing a very good job, I think he has almost impossibly big shoes to fill with Steve Jobs'…

— Peter Thiel

That's the great thing about Apple: it's very focused on the things that we know how to do very well and not try to…

— Eddy Cue

“Jobs's intensity was also evident in his ability to focus. He would set priorities, aim his laser attention on them, and filter out distractions.…

— Walter Isaacson

The Apple mentality is really about creating focus, quality and a voice that people understand and can relate to.

— Brit Morin

“Saying no is a core tenet of Apple product development and, for that matter, Apple’s approach to doing business. In fact, the ability to…

— Adam Lashinsky

“Focus is about saying no.” — Steve Jobs”

— Jeffrey A. Barnes

“The unified field theory that ties together Jobs personality and products begins with his most salient trait: his intensity. His silences could be as…

— Walter Isaacson

Tim Cook is really an excellent...very much gives the appearance of speaking and thinking the way Steve Jobs does. So in the short term,…

— Steve Wozniak

Apple is so focused on its vision that it does things in a very careful, deliberate way.

— John Sculley

In many ways, Apple CEO Tim Cook has been saying that and more for many years. He's said you don't have to choose between…

— Laura Sydell

“Jobs articulated this approach more gently in an interview with Terry Gross: “At Apple we hire people to tell us what to do, not…

— Kim Malone Scott