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Failure Quote by Tim Brown

“There are many approaches to prototyping, but they share a single, paradoxical feature: They slow us down to speed us up. By taking the time to prototype our ideas, we avoid costly mistakes such as becoming too complex too early and sticking with a weak idea for too long. I” quote by Tim Brown
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““There are many approaches to prototyping, but they share a single, paradoxical feature: They slow us down to speed us up. By taking the time to prototype our ideas, we avoid costly mistakes such as becoming too complex too early and sticking with a weak idea for too long. I””

Tim Brown

About This Quote

Source Talk: Design Thinking Conference, 2015

Prototyping deliberately slows creation to reveal flaws early, preventing costly over‑engineering and weak ideas persisting.

In simple terms: Slow down to speed up later.

Key Takeaway

Prototype early, iterate often.

Themes

design innovation risk management

Mood

reflective pragmatic

Type

advisory instructive

When to use this quote

  • product development
  • startup planning
  • educational workshops

Key Concepts

prototype iteration feedback loops

Questions to Reflect On

  • How can you balance speed and thoroughness?
  • When is a prototype sufficient?
A Different Perspective

Prototypes may not capture real‑world complexity.

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