Business leaders Quote by Tim Brown
““Jim Hackett, the CEO of Steelcase, is one of a small number of enlightened business leaders who understand that a steady flow of innovative products rests upon an underlying culture of innovation. While he is excited by the challenge of designing new products, he is even more excited by the challenge of designing the organization itself.””
About This Quote
Brown emphasizes that innovation stems from a culture that designs both products and the organization, suggesting systemic design thinking fuels continuous creativity.
In simple terms: Designing the organization fuels product innovation.
Key Takeaway
Culture and structure are co‑creators of innovation.
Themes
Innovation
Culture
Design
Leadership
Systems
Mood
Optimistic
Strategic
Inspirational
Type
Business quote
Leadership insight
When to use this quote
- Corporate strategy sessions
- Innovation labs
- Leadership training
- Business school curricula
Key Concepts
Organizational design
Product development
Practical Applications
- Organizational redesign
- Innovation workshops
Questions to Reflect On
- What balance between structure and freedom yields the most innovation?
- How can leaders measure cultural readiness for design?
A Different Perspective
Critics might claim that excessive focus on design can stifle spontaneous creativity.
