Phone booth Quote by Steven Gary Blank
““the first three steps of Customer Development can be accomplished with a staff that can fit in a phone booth.””
About This Quote
Source Book: The Four Steps to the Epiphany by Steve Blank, 2005
Customer Development can start with a minimal team, even as small as one person in a tiny space.
In simple terms: Small teams can launch customer discovery efficiently.
Start with a lean, focused team.
Themes
Mood
Type
When to use this quote
- startup formation
- product validation
- resource constraints
Key Concepts
Questions to Reflect On
- What minimal resources can you leverage for customer discovery?
- How do you ensure thoroughness with a tiny team?
Limited resources may restrict depth of research.