Case Quote by Satoru Iwata
“In the case of the Nintendo 3DS, it's supposed to be the successor to Nintendo DS. As soon as the development of the original Nintendo DS was over, we started working on the successor to it.”
About This Quote
Source Interview: Nintendo Developer Conference, 2010
The Nintendo 3DS was created as a direct successor to the DS, continuing development immediately after the DS project ended.
In simple terms: The 3DS follows the DS as its next version.
Key Takeaway
Recognize product evolution cycles.
Themes
technology
product development
succession
gaming
innovation
Mood
informative
industry
strategic
Type
business
technology
gaming
When to use this quote
- gaming industry planning
- hardware release
- consumer expectations
Key Concepts
product lifecycle
market strategy
technology advancement
Questions to Reflect On
- What lessons from the DS were applied to the 3DS?
- How can successors differentiate themselves?
A Different Perspective
Successors may inherit flaws from predecessors, limiting innovation.
![“We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize this decision [to cut the console's price]…” quote by Satoru Iwata](https://sms4smile.com/quotes/img-quotes/e17/satoru-iwata-3484_betrayed_we-are-all-too-keenly-aware-that-those-o_13128.jpg)
