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Advertising Quote by Robert Waterman McChesney

“Advertising is the voice of capital. We need to do whatever we can to limit capitalist propaganda, regulate it, minimize it, and perhaps even eliminate it. The fight against hyper-commercialism becomes especially pronounced in the era of digital communications.” quote by Robert Waterman McChesney
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“Advertising is the voice of capital. We need to do whatever we can to limit capitalist propaganda, regulate it, minimize it, and perhaps even eliminate it. The fight against hyper-commercialism becomes especially pronounced in the era of digital communications.”

Robert Waterman McChesney

About This Quote

Source Book: Digital Disconnect, Robert Waterman McChesney, 2013

Capitalist messaging dominates media; regulation is needed to curb influence.

In simple terms: Advertising spreads capitalist ideas.

Key Takeaway

Advocate media reform.

Themes

media capitalism regulation

Mood

critical urgent

Type

political activist

When to use this quote

  • policy advocacy
  • media literacy workshops
  • consumer activism

Key Concepts

media studies political economy

Questions to Reflect On

  • How can we balance regulation and liberty?
  • What alternatives to advertising exist?
A Different Perspective

Regulation may clash with free speech values.

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