Admire Quote by Philip Kotler

Nike is a marketing-oriented company, and the product is our most important marketing tool

— Phil Knight

Nike is at its best when we focus on the future. Sport is in a constant state of progression. Athletes are expanding their potential…

— Mark Parker

Now we understand that the most important thing we do is market the product. We've come around to saying that Nike is a marketing-oriented…

— Phil Knight

We're not trying to be Nike. It's about evolving into new products that are going to make people's lives better.

— Payal Kadakia

Nike was the essence of sports, transcendence through sports.

— Naomi Klein

Nike has always been a business about excellence and achievement.

— Andrew Young

Perhaps the most powerful lesson other brands can learn from Nike is the need to act in accordance with the reality of the world…

— Simon Mainwaring

At Nike, designers both created and communicated the brand, transforming a company that made shoes into a purveyor of athletic heroism.

— Tahl Raz

NIKE is focused on elevating and accelerating innovation in our products, services and our digital ecosystem. This requires progressive and agile technology solutions that…

— Anthony Watson

Nike is Nike. Adidas is Adidas. I've played in their circuits and stuff like that, but now it's a business. You don't want just…

— Deandre Ayton

As a company, I'm proud that Nike takes a stand on issues that impact all of us, our athletes, and society as a whole.…

— Mark Parker

Our brands - Nike, Converse, Jordan Brand and Hurley - are loved by customers all over the world. But we never take that for…

— Mark Parker