First time Quote by Peter Coughter
““It should seem as if we’re thinking of these words for the first time as we say them. In fact, it should feel as if we’re telling this particular story for the first time.””
About This Quote
Source Speech: Advertising Talk, Peter Coughter, 2010
Present each idea as fresh, as if hearing it for the first time, to engage listeners deeply.
In simple terms: Speak as if hearing it anew.
Treat every story as a first telling.
Themes
Mood
Type
When to use this quote
- presentations
- marketing pitches
- teaching
- public speaking
Key Concepts
Questions to Reflect On
- How can you renew familiar ideas?
- What techniques keep a story feeling new?
If the audience knows the story, freshness may be lost.