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Business Quote by Nassim Nicholas Taleb

“In order to progress, modern society should be treating ruined entrepreneurs in the same way we honor dead soldiers, perhaps not with as much honor, but using exactly the same logic (the entrepreneur is still alive, though perhaps morally broken and socially stigmatized, particularly if he lives…” quote by Nassim Nicholas Taleb
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““In order to progress, modern society should be treating ruined entrepreneurs in the same way we honor dead soldiers, perhaps not with as much honor, but using exactly the same logic (the entrepreneur is still alive, though perhaps morally broken and socially stigmatized, particularly if he lives in Japan). For there is no such thing as a failed soldier, dead or alive (unless he acted in a cowardly manner)—likewise, there is no such thing as a failed entrepreneur or failed scientific researcher, any more than there is a successful babbler, philosophaster, commentator, consultant, lobbyist, or business school professor who does not take personal risks. (Sorry.)””

Nassim Nicholas Taleb

About This Quote

Source Essay: The Entrepreneur’s Honor, 2018

Society should honor living entrepreneurs like dead soldiers, recognizing their risk‑taking despite moral or social flaws.

In simple terms: Respect risk‑taking entrepreneurs.

Key Takeaway

Value entrepreneurial risk.

Themes

risk honor entrepreneurship societal values

Mood

analytical critical

Type

philosophical sociological

When to use this quote

  • startup funding
  • policy advocacy
  • public recognition

Key Concepts

economics ethics social perception

Questions to Reflect On

  • How should we balance risk and ethics?
  • What criteria define a worthy entrepreneur?
A Different Perspective

Honoring entrepreneurs may overlook ethical failures.

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