Ads Quote by Naomi Wolf
“The last thing the consumer index wants men and women to do is to figure out how to love one another: The $1.5 trillion retail-sales industry depends on sexual estrangement between men and women, and is fueled by sexual dissatisfaction. Ads do not sell sex--that would be counterproductive, if it meant that heterosexual women and men turned to one another and were gratified. What they sell is sexual discontent.”
About This Quote
Source Book: The Beauty Myth, 1990
The retail industry profits from keeping people sexually dissatisfied, discouraging genuine intimacy.
In simple terms: Retail sells sexual frustration.
Seek authentic connection over consumerist narratives.
Themes
Mood
Type
When to use this quote
- marketing strategy
- relationship counseling
- media literacy
- personal relationships
- social activism
Key Concepts
Questions to Reflect On
- How does advertising shape our sexual expectations?
- What alternatives to consumer‑driven desire exist?
Changing deep‑rooted consumer habits is difficult.