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Advertising Quote by Naomi Wolf

““The beauty myth sets it up this way: A high rating as an art object is the most valuable tribute a woman can exact from her lover. If he appreciates her face and body because it is hers, that is next to worthless. It is very neat: The myth contrives to make women offend men by scrutinizing honest appreciation when they give it; it can make men offend women merely by giving them honest appreciation. It can manage to contaminate the sentence "You're beautiful," which is next to "I love you" in expressing a bond of regard between a woman and a man. A man cannot tell a woman that he loves to look at her without risking making her unhappy. If he never tells her, she is destined to be unhappy. And the "luckiest" woman of all, told she is loved because she's "beautiful," is often tormented because she lacks the security of being desired because she looks like who she lovably is.””

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More by Naomi Wolf

“You could see the signs of female aging as diseased, especially if you had a vested interest in making women too see them your way. Or you could see that a woman is healthy if she lives to grow old; as she thrives, she reacts and speaks and shows emotion, and grows into her face. Lines trace her thought and…

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There's been a systematic propagandizing of American citizens for 30 years to make us forget what America is supposed to be and what our rights are and what our system is and what our core principles are. And one of them since 1807 has been this right that the founding generation put in place, to make sure that military troops…

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“The rise of the beauty myth was just one of several emerging social fictions that masqueraded as natural components of the feminine sphere, the better to enclose those women inside it. Other such fictions arose contemporaneously: a version of childhood that required continual maternal supervision; a concept of female biology that required middle-class women to act out the roles of…

The Victorian woman became her ovaries, as today's woman has become her "beauty.

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“The anthropologist Margaret Mead concluded in 1948, after observing seven different ethnic groups in the Pacific Islands, that different cultures made different forms of…

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What becomes of a man who acquires a beautiful woman, with her "beauty" his sole target? He sabotages himself. He has gained no friend,…

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“Beauty” is a currency system like the gold standard. Like any economy, it is determined by politics, and in the modern age in the…

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“Rape and sexual assault ... should be understood not just as a form of forced sex, they should also be understood as as a…

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“The qualities that a given period calls beautiful in women are merely symbols of the female behavior that that period considers desirable: The beauty myth is always actually prescribing behavior and not appearance.”

To live in a culture in which women are routinely naked where men aren't is to learn inequality in little ways all day long.

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