Content Quote by Michael Morhaime

When we started Blizzard, we just wanted to make great games. What we realized is that the games we create are really just a…

— Michael Morhaime

Activision Blizzard has always been about inspiring play, competition, and community for our fans and employees, and that hasn't changed.

— Bobby Kotick

Activision and Blizzard both believe that we're in an expanding market where we can reach more people across multiple platforms, geographies and age groups.…

— Michael Morhaime

I've met several times with the Activision guys and we've talked at length about Blizzard's philosophy on game development and game publishing and all…

— Michael Morhaime

One of the things I think has been important for Blizzard is maintaining the direct relationship with our players. Having a platform that we…

— Michael Morhaime

We're basically responsible for making sure you have a great time. If you buy a Blizzard game, we want that to be a great…

— Michael Morhaime

Unlike a lot of other game companies that, once they launch a game, downsize their teams radically, our plan is to keep the team…

— James Ohlen

ESports is a big part of 'StarCraft II,' and I think it adds a lot of longevity to the game.

— Michael Morhaime

The knowledge that all the games are created by the community, it gives the opportunity to try exploratory gaming concepts. Our developers take larger…

— David Baszucki

The game's evolving quickly, man, and somebody's gotta be trying some new stuff.

— Nick Nurse

In the end, what developers want is a healthy ecosystem to create content and launch it into.

— Reggie Fils-Aime

As our players have become more experienced playing 'World of Warcraft' over many years, they have become much better and much faster at consuming…

— Michael Morhaime