Aesthetics Quote by Joel Spolsky

I think Apple is a wonderful example of spectacular marketing and I love having my iPod. There are the naysayers who say that "nyah,…

— Paula Scher

“Sellers know this and take advantage of it. The biggest magician in selling a feeling is Apple. They sell a perceived status with their…

— Zoe McKey

“Before the iPod, iPhone, and iPad, Apple’s products had been primarily purchased by Apple fans, designers, and other discerning users willing to pay a…

— Yukari Iwatani Kane

The iPod has taken away the whole platinum record sales prospect. Sincerity and specificity are going to be the hot commodities in music. Everybody…

— Eric Lewis

“Functionality still matters, of course. But competition has pushed quality so high and prices so low that many manufacturers can no longer distinguish themselves…

— Virginia Postrel

The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but…

— Ron Johnson

I'm slightly ambivalent to the whole relationship between the whole advertising world and music. I think sometimes it works and sometimes it's a really…

— Damon Albarn

“Once things really picked up, a virtuous halo effect took hold: Heavy promotions of iPods brought people into retail stores, where customers were exposed…

— Adam Lashinsky

You know, you keep on innovating, you keep on making better stuff. And if you always want the latest and greatest, then you have…

— Steve Jobs

Apple's iPod success led them to believe an even bigger breakthrough was possible with the iPhone. In some respects, the iPhone hype overwhelmed even…

— Steven Levy

“Steve created the only lifestyle brand in the tech industry,” Larry Ellison said. “There are cars people are proud to have—Porsche, Ferrari, Prius—because what…

— Walter Isaacson

I don't think Steve Jobs nauseated people when talking about how great Apple stuff was. The reason why he didn't nauseate people is because…

— Guy Kawasaki