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Customer Quote by James Rickards

“It is one thing when prices drift downward over time due to innovation, scalability or other efficiencies. This might be considered “good” deflation and is familiar to any contemporary consumer who has seen prices of computers or wide-screen TVs fall year after year. It is another matter when…” quote by James Rickards
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““It is one thing when prices drift downward over time due to innovation, scalability or other efficiencies. This might be considered “good” deflation and is familiar to any contemporary consumer who has seen prices of computers or wide-screen TVs fall year after year. It is another matter when prices are forced down by unnecessary monetary contraction, credit constraints, deleveraging, business failures, bankruptcies and mass unemployment. This may be considered “bad” deflation. This bad deflation was exactly what was required in order to return the most important currencies to their prewar parity with gold.””

James Rickards

About This Quote

Source Speech: Interview, James Rickards, 2015

Deflation can be “good” from tech advances or “bad” from forced monetary contraction causing economic distress.

In simple terms: Good deflation from innovation; bad deflation from forced cuts.

Key Takeaway

Beware policy‑driven price falls.

Themes

economics inflation monetary policy history gold standard

Mood

cautious analytical critical

Type

economic historical advisory

When to use this quote

  • financial crisis
  • policy design
  • investment strategy
  • risk management

Key Concepts

deflation monetary contraction prewar parity gold currency stability

Questions to Reflect On

  • How can policymakers differentiate good vs bad deflation?
  • What safeguards prevent harmful deflation?
A Different Perspective

Bad deflation often worsens unemployment and debt crises.

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