Creating value Quote by James P. Womack
““Our initial objective in creating a value stream “map” identifying every action required to design, order, and make a specific product is to sort these actions into three categories: (1) those which actually create value as perceived by the customer; (2) those which create no value but are currently required by the product development, order filling, or production systems (Type One muda) and so can’t be eliminated just yet; and (3) those actions which don’t create value as perceived by the customer (Type Two muda) and so can be eliminated immediately.””
About This Quote
Source Book: Lean Thinking by James P. Womack and Daniel T. Jones, 1996
Identify and categorize every step in product creation to separate value‑adding from waste, enabling elimination of non‑value activities.
In simple terms: Sort tasks into value, necessary waste, and removable waste.
Focus on removing waste quickly.
Themes
Mood
Type
When to use this quote
- manufacturing
- software development
- service delivery
- project planning
Key Concepts
Questions to Reflect On
- Which steps in your workflow truly add customer value?
- Can any “necessary waste” be reduced?
May overlook hidden value in “necessary waste”.