Advertising Quote by Evan Spiegel
“We are not advertising ourselves as a secure platform. It's a communication platform. It's not our job to police the world or Snapchat of jerks.”
About This Quote
Source Statement: Public interview, Snap Inc. CEO, 2022
The platform is meant for communication, not for enforcing moral standards or policing content.
In simple terms: It's a communication tool, not a moral police force.
Focus on building safe communication features.
Themes
Mood
Type
When to use this quote
- product design
- policy development
- user education
- community management
Key Concepts
Questions to Reflect On
- How should platforms handle harmful content without over‑policing?
- What responsibilities do users have?
Balancing free expression with harmful content control is challenging.