Ads Quote by Douglas Adams

If Macintosh hadn't been successful, then I should have just thrown in the towel, because my vision of the whole industry would have been…

— Steve Jobs

I actually looked at an Apple ad from 1978. It was a print ad. That shows you how ancient it was. And it said,…

— Walt Mossberg

And, of course, you have the commercials where savvy businesspeople get ahead by using their MacIntosh computers to create the ultimate American business product:…

— Dave Barry

“The goal of the Apple stores was to appeal to non-Macintosh customers,”

— Adam Lashinsky

“Not since the original Mac had a clarity of product vision so propelled a company into the future. " If anybody was ever wondering…

— Walter Isaacson

I didn't appreciate, coming out of corporate America... what it meant to a founder, the creator of the Macintosh, to be asked to step…

— John Sculley

“Finally Jobs proposed Apple Computer. “I was on one of my fruitarian diets,” he explained. “I had just come back from the apple farm.…

— Steve Jobs

“So we said, "OK, we'll do Apple Computer." In those days there was no money yet in this microcomputer business, and big experienced companies…

— Jessica Livingston

If I were running Apple, I would milk the Macintosh for all it's worth - and get busy on the next great thing. The…

— Steve Jobs

When I first got to Apple, which was in '84, the Mac was already out, and 'Newsweek' contacted me and asked me what I…

— Alan Kay

“Apple says, 'If i ain't broke, say it's obsolete, change the way it looks, and sell it again.”

— Jonathan Cupak

“Jobs and Clow agreed that Apple was one of the great brands of the world, probably in the top five based on emotional appeal,…

— Walter Isaacson