Artificial Quote by Douglas Adams

I'd never bought the idea that you don't lose money by underestimating the intelligence of the audience. Although perhaps I should add that I've…

— John Lloyd

I know, that trends and all of those things and formulae that calculate what audiences want to see and what audiences don't want to…

— Mike Leigh

Consumers know precisely what's wrong with advertising. Be it TV or print or whatever, they know that advertising is never creative enough ... never…

— Phil Dusenberry

Those who say they (television) give the public what it wants begin by underestimating public taste, and end by debauching it.

— Anonymous

The fact is that much of advertising's power comes from this belief that advertising does not affect us. The most effective kind of propaganda…

— Jean Kilbourne

Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed.

— Maurice Saatchi

I think the audience is pretty intelligent.

— Shia LaBeouf

I don't underestimate audiences' intelligence. Audiences are much brighter than media gives them credit for. When people went to a movie once a week…

— Michael Mann

I think people really appreciate clever commercials, as do I. I think they're very entertaining. You just have to wade through all the garbage.…

— Kevin Nealon

I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising is that powerful will believe almost anything.

— Jef I. Richards

I think my audience is smart. If there's a way to be entertained and get things out - real things, not stupid moral crap…

— Michael Pitt

I really feel like audiences are a lot smarter than people give them credit for.

— Nicola Coughlan