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Advertising Quote by Dorothy L. Sayers

“Advertising never sold a bad product twice.” quote by Dorothy L. Sayers
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“Advertising never sold a bad product twice.”

Dorothy L. Sayers

About This Quote

A product of poor quality will never be advertised successfully twice.

In simple terms: Bad products cannot be sold repeatedly.

Key Takeaway

Ensure quality before promotion.

Themes

quality advertising reputation

Mood

cautious analytical

Type

business ethical

When to use this quote

  • product launch
  • brand management
  • customer service

Key Concepts

consumer trust marketing ethics

Questions to Reflect On

  • Can a bad product be rebranded?
  • How does reputation affect sales?
A Different Perspective

Sometimes marketing can mask flaws temporarily.

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