Customer Quote by David Plotz
“I should say, the one thing you run into is, if you're trying to raise a round you have to decide, well, how much money are you trying to raise? And then you have to justify that to your investors, because they want to know why you [are] raising that much? Why aren't you raising either twice as much or half as much?”
About This Quote
Source Interview: Podcast with David Plotz, 2023
When seeking funding, you must determine the exact amount needed and justify it to investors, balancing ambition with realism.
In simple terms: Decide and explain the exact amount to raise.
Clearly define and defend your raise amount.
Themes
Mood
Type
When to use this quote
- startup pitch
- investor meetings
- budget planning
- financial forecasting
Key Concepts
Questions to Reflect On
- How do you balance ambition with realistic needs?
- What data supports your target amount?
Over‑specifying can limit flexibility or deter investors.