Hero Quote by Daniel Lyons

With the iPod - Apple's first successful stab at market dominance - Apple had begun with a high price but quickly dropped it.

— Steven Levy

We had the hardware expertise, the industrial design expertise and the software expertise, including iTunes. One of the biggest insights we have was that…

— Steve Jobs

“Before the iPod, iPhone, and iPad, Apple’s products had been primarily purchased by Apple fans, designers, and other discerning users willing to pay a…

— Yukari Iwatani Kane

The iPod is not a new category. Music is not new. It's not a speculative market. It's a very, very large market. It's been…

— Steve Jobs

The invention of the iPod changes how you use music. Suddenly you have music everywhere.

— Spike Jonze

The iPod was once so important to Apple that the estimable journalist Steven Levy wrote an entire book about it. And then, poof! The…

— Adam Lashinsky

The iPod Shuffle was something unique for Apple: a device stripped down to a single function.

— Steven Levy

I think it was iTunes that first proved that people would spend money to get things they really wanted.

— Jack Conte

The iPhone revolutionised the mobile industry, rather like the iPod before it with the personal music player.

— Julian Ovenden

Steve Jobs was one of the first people to understand that the computer wasn't just a tool, but that it could be an extension…

— Alex Gibney

If you look at the market cap increase in Apple since it created the iPod versus what's happened to the music industry, you have…

— Edgar Bronfman, Jr

“the beginning of 2002 Apple faced a challenge. The seamless connection between your iPod, iTunes software, and computer made it easy to manage the…

— Walter Isaacson