Design Quote by April Greiman
“Design must seduce, shape, and perhaps more importantly, evoke an emotional response.”
About This Quote
Source Interview: Design Talk, 2015
Design should attract, form, and primarily trigger feelings in its audience.
In simple terms: Design aims to provoke emotion.
Focus on emotional impact.
Themes
Mood
Type
When to use this quote
- branding
- product design
- advertising
- interior spaces
Key Concepts
Questions to Reflect On
- How can you measure emotional impact?
- What emotions best suit your brand?
Emotional response may not translate to functional utility.