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Design Quote by April Greiman

“Design must seduce, shape, and perhaps more importantly, evoke an emotional response.” quote by April Greiman
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“Design must seduce, shape, and perhaps more importantly, evoke an emotional response.”

April Greiman

About This Quote

Source Interview: Design Talk, 2015

Design should attract, form, and primarily trigger feelings in its audience.

In simple terms: Design aims to provoke emotion.

Key Takeaway

Focus on emotional impact.

Themes

design emotion communication

Mood

inspired thoughtful

Type

creative inspirational

When to use this quote

  • branding
  • product design
  • advertising
  • interior spaces

Key Concepts

aesthetic theory user experience

Questions to Reflect On

  • How can you measure emotional impact?
  • What emotions best suit your brand?
A Different Perspective

Emotional response may not translate to functional utility.

2.3 out of 5 (7 ratings)

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