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Business Quote by Alan Mulally

“The purpose of business is to make a reasonable return by making products and services that people want and value. If you are not, you are wasting resources.” quote by Alan Mulally
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“The purpose of business is to make a reasonable return by making products and services that people want and value. If you are not, you are wasting resources.”

Alan Mulally

About This Quote

Source Business: Ford Motor Company Annual Report, 2012

Business should create value by meeting genuine demand; waste occurs when products lack purpose.

In simple terms: Make useful things, avoid waste.

Key Takeaway

Focus on customer value.

Themes

business ethics value creation resource efficiency

Mood

pragmatic optimistic

Type

business motivational

When to use this quote

  • product development
  • market research
  • budget planning

Key Concepts

economics strategic management

Questions to Reflect On

  • How do you measure value beyond profit?
  • What steps ensure resources serve real needs?
A Different Perspective

Profit motives can conflict with social responsibility.

4.4 out of 5 (4 ratings)

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